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Draft — not yet reviewed by counsel. Bracketed items like [Month Day, 2026] still need to be filled in before launch.

Terms of Service

Effective date: [Month Day, 2026]

These Terms of Service ("Terms") govern your use of prnovo.com (the "Site") and any services provided by Novo Media Inc., a [State of incorporation] corporation with its address at 447 Broadway, 2nd Floor, New York, NY 10013, United States, doing business as PR Novo ("PR Novo," "we," "us," "our").

By using the Site or engaging our services, you agree to these Terms. If you do not agree, please do not use the Site.

1. Who can use the Site

You must be at least 18 years old and able to enter a binding contract. If you use the Site or engage us on behalf of a company, you confirm you are authorized to bind that company.

2. Services and client agreements

We provide public relations, media relations, personal branding, content and related services ("Services"). The specific scope, fees, deliverables and term of any engagement are set out in a written proposal, statement of work or service agreement signed by both parties (a "Client Agreement"). If a Client Agreement conflicts with these Terms, the Client Agreement controls.

3. No guarantee of results

Editorial decisions are made by independent publishers, editors and journalists. We do not guarantee that any story, interview, article or mention will be published, will appear in a particular outlet, will appear by a particular date, or will be published in a particular form or tone. Any timelines, targets or examples we provide are estimates based on experience, not promises. Past results for other clients do not predict your results.

4. Earned and paid media

"Earned" coverage is published at an outlet's editorial discretion. "Paid," "sponsored" or "contributor" placements involve a fee to a publisher or program. We identify paid placements as such in proposals and reports. You are responsible for complying with disclosure rules that apply to you (for example, the U.S. Federal Trade Commission's Endorsement Guides) when you share or promote coverage.

5. Your responsibilities

You agree to:

provide information that is accurate, complete and lawful, and that you have the right to share;
review and approve materials promptly;
not ask us to make false, misleading, defamatory or unlawful statements; and
notify us promptly of any facts that could make previously approved material inaccurate.

We may decline or stop work on any material we reasonably believe is false, misleading, unlawful or harmful to our relationships with media.

6. Approvals

We will not pitch or publish material on your behalf without your approval. Once published, articles are controlled by the publisher; we cannot guarantee edits, corrections or removal, though we will make reasonable requests on your behalf where appropriate.

7. Fees and payment

Fees, billing schedule and payment terms are set out in your Client Agreement. Unless it says otherwise:

invoices are due within [7] days;
retainers are billed in advance at the start of each service period;
third-party costs (e.g., distribution services, sponsored placements, travel) are billed separately, at cost or as stated, and may require prepayment;
late balances may incur interest at [1.5]% per month or the maximum permitted by law, whichever is lower; and
we may pause work while any balance is overdue.

All fees are in U.S. dollars and exclude taxes, which you are responsible for.

Refunds are governed by our Refund Policy, which forms part of these Terms.

8. Term and termination

Each engagement runs for the term in the Client Agreement. Unless that agreement says otherwise, either party may terminate a retainer on [30] days' written notice after any minimum term. We may terminate immediately if you materially breach these Terms or a Client Agreement, fail to pay, or ask us to act unlawfully or dishonestly. Fees for work performed and costs committed before termination remain payable.

9. Intellectual property

Your materials. You keep ownership of materials you provide to us. You grant us a limited license to use them to perform the Services.
Deliverables. On full payment, you own the final written deliverables we create specifically for you (such as press releases, bylines and bios), except for third-party materials and our pre-existing tools, templates and know-how.
Published articles. Articles written and published by journalists belong to their publishers.
The Site. All Site content, design and branding belong to Novo Media Inc. or its licensors. You may not copy or reuse them without permission.

10. Confidentiality

Each party will keep the other's non-public business information confidential and use it only for the engagement, except where disclosure is required by law. We will not identify you as a client, or publish results or testimonials about you, without your written permission.

11. Testimonials and portfolio

Testimonials on the Site are published with the permission of the people shown. They reflect individual experiences; results vary.

12. Third-party sites and outlets

The Site may reference or link to third-party publications and websites. Publication names are used to identify where clients have been featured and remain the property of their owners. We are not responsible for third-party content and their inclusion does not imply endorsement.

13. Acceptable use of the Site

You agree not to: misuse the Site; attempt unauthorized access; introduce malware; scrape or harvest data; or use the Site to send spam or unlawful content.

14. Disclaimers

The Site and its content are provided "as is." To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose and non-infringement. Content on the Site is general information, not legal, financial or investment advice.

15. Limitation of liability

To the fullest extent permitted by law:

neither party is liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, funding or business opportunity; and
our total liability arising from the Site or Services is limited to the fees you paid us for the Services giving rise to the claim in the [three (3)] months before the event that caused it.

Nothing in these Terms limits liability that cannot be limited by law.

16. Indemnity

You agree to indemnify and hold harmless Novo Media Inc. from claims, losses and costs (including reasonable attorneys' fees) arising from information or materials you provided, your instructions, or your breach of these Terms.

17. Governing law and disputes

These Terms are governed by the laws of the State of New York, without regard to conflict-of-law rules. The parties will first try to resolve any dispute in good faith for [30] days. Unresolved disputes will be resolved exclusively in the state or federal courts located in New York County, New York, and both parties consent to that jurisdiction.

[Attorney to advise: alternatively, binding arbitration under AAA Commercial Rules, seated in New York.]

18. Changes

We may update these Terms. The updated version takes effect when posted, with the effective date above. Changes do not affect Client Agreements already signed unless both parties agree.

19. General

If any provision is unenforceable, the rest remain in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms without our consent. These Terms, the Privacy Policy, the Refund Policy and any Client Agreement are the entire agreement between us on their subject.

20. Contact

Novo Media Inc.

447 Broadway, 2nd Floor, New York, NY 10013, United States

[legal@prnovo.com]

Privacy Policy

Effective date: [Month Day, 2026]

This Privacy Policy explains how Novo Media Inc. (d/b/a PR Novo), 447 Broadway, 2nd Floor, New York, NY 10013, United States ("we," "us") collects, uses and protects personal information when you visit prnovo.com, contact us, or become a client. Novo Media Inc. is the controller of this information.

1. Information we collect

Information you give us

Contact details: name, email, phone, company, job title, website or social profile
Enquiry details: what you tell us through our contact form or by email
Client information: biographical details, business information, media history, images, and other material you provide for your campaign
Billing details: billing name and address, and payment records. Card payments are processed by our payment provider [e.g., Stripe]; we do not store full card numbers.
Marketing preferences, if you opt in

Information collected automatically

Device and usage data: IP address, browser type, pages viewed, referring page, and timestamps
Cookies and similar technologies (see §6)

Information from others

Publicly available information about you or your business (for example, existing press coverage) that we review to prepare for or deliver a campaign
Referrals from people who recommend us

2. How we use it, and our legal bases

PurposeLegal basis (UK/EU)
Respond to enquiries and prepare proposalsSteps prior to a contract; legitimate interests
Deliver Services, including pitching your story to mediaPerformance of contract
Billing, accounting, tax and legal complianceLegal obligation; contract
Improve and secure the SiteLegitimate interests
Send marketing emailsConsent (you can withdraw at any time)
Publish testimonials or case studiesConsent

We do not use your information for automated decisions that have legal or similarly significant effects on you.

3. Sharing with media

Delivering PR services means sharing information about you with journalists, editors and publishers. We share only information you have approved for that purpose. Once a publisher has your information or publishes an article, its own privacy practices apply and we cannot control further use.

4. Who else we share it with

Service providers acting on our instructions: hosting, email, CRM, analytics, video hosting (e.g., Wistia), payment processing, cloud storage and professional advisers
Affiliates within the Novo Media Inc. group, for administration and service delivery, under the same protections
Authorities, where required by law or to protect our rights
A buyer or successor, if our business is reorganized or sold, under equivalent protections

We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

5. International transfers

We are based in the United States and our service providers may process data in other countries. Where we transfer personal information from the UK, EEA or Switzerland, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses and the UK International Data Transfer Addendum.

6. Cookies

We use:

Essential cookies needed for the Site to work;
Analytics cookies to understand how the Site is used [e.g., Google Analytics]; and
Embedded content (e.g., Wistia video players), which may set their own cookies.

Where required, we ask for your consent before setting non-essential cookies. You can change your choices through our cookie banner or your browser settings.

7. How long we keep it

Enquiries that don't become engagements: up to [24] months after last contact
Client records: for the engagement plus [7] years for tax, accounting and legal purposes
Marketing contacts: until you unsubscribe
Analytics data: [26] months

8. Security

We use reasonable technical and organizational measures to protect personal information, including access controls and encryption in transit. No system is completely secure; please contact us immediately if you believe your information has been compromised.

9. Your rights

Everyone can ask us to access, correct or delete their information, and can unsubscribe from marketing at any time using the link in our emails.

UK, EEA and Swiss residents also have the right to restrict or object to processing, to data portability, and to withdraw consent. You may complain to your local data protection authority (in the UK, the Information Commissioner's Office).

California residents have the right to know what personal information we collect and how we use it, to request deletion or correction, and not to be discriminated against for exercising these rights. We do not sell or share personal information as those terms are defined under the California Consumer Privacy Act.

Residents of other U.S. states with privacy laws have similar rights, which we honor.

UAE residents may exercise rights under applicable UAE data protection law.

To make a request, email [privacy@prnovo.com]. We'll verify your identity and respond within the time required by law (generally 30 days, or 45 days for California). You may use an authorized agent.

10. Children

The Site and Services are not directed to anyone under 18, and we do not knowingly collect their information.

11. Changes

We may update this policy. Material changes will be posted here with a new effective date.

12. Contact

Novo Media Inc. — Privacy

447 Broadway, 2nd Floor, New York, NY 10013, United States

[privacy@prnovo.com]

Refund Policy

Effective date: [Month Day, 2026]

This Refund Policy applies to Services purchased from Novo Media Inc. (d/b/a PR Novo) and forms part of our Terms of Service. If your signed Client Agreement includes different refund terms, those terms apply instead.

PR is mostly time, expertise and relationships spent on your behalf from day one. This policy is designed to be fair about that, and clear before you pay.

1. Consultations

Introductory consultations are free. Paid strategy sessions are refundable if cancelled at least [48] hours in advance; after that, they may be rescheduled once but are not refundable.

2. Onboarding and strategy fees

Onboarding, discovery and strategy fees cover research, positioning and narrative work that begins immediately. They are non-refundable once work has started. If you cancel in writing within [3] business days of payment and before your discovery session takes place, we'll refund the fee in full.

3. Monthly retainers

Retainers are billed in advance for each service period.
A retainer period that has started is non-refundable, because pitching and outreach are performed throughout the month.
You may cancel future periods by giving [30] days' written notice after any minimum term in your Client Agreement.
If we end an engagement for reasons other than your breach, we'll refund the unused portion of the current period on a pro-rata basis.

4. Fixed-scope campaigns and projects

Campaign fees are tied to deliverables and milestones in your proposal. If you cancel:

before work begins: full refund less any third-party costs already committed;
after work begins: refund of fees for milestones not yet started, less committed third-party costs. Completed and in-progress milestones are non-refundable.

5. Placement-based packages

[Include only if you sell placement-based packages.]

Where your agreement ties fees to securing specific placements, and a placement is not secured within the period stated in your agreement, you may choose a substitute placement of comparable value or a refund of the fee attributable to that placement. A placement counts as secured when it is published or confirmed in writing by the outlet. Placements declined, delayed or withdrawn because of information you provided, your unavailability for an interview, or your request to stop are not eligible.

6. Third-party costs

Fees paid to third parties on your behalf — sponsored placements, distribution services, contributor programs, travel, production — are non-refundable once committed, unless the third party refunds us, in which case we pass that refund to you.

7. Written deliverables

Press releases, bylines, bios and other written content are covered by the revision rounds stated in your proposal. Content that has been delivered and approved is not refundable.

8. What isn't grounds for a refund

Because editors decide what to publish, refunds are not available because:

coverage did not appear in a particular outlet or by a particular date (unless your agreement is placement-based — see §5);
an article's tone, headline, edits or placement on the page differ from what you hoped; or
coverage did not lead to a specific commercial result such as sales, funding or followers.

9. How to request a refund

Email [billing@prnovo.com] with your name, invoice number and the reason for your request. We'll respond within [5] business days. Approved refunds are issued to the original payment method within [10] business days.

10. Disputes

Please contact us before filing a chargeback. Most issues are resolved faster directly. Chargebacks filed for services already performed may be contested with records of the work completed.

11. Contact

Novo Media Inc. — Billing

447 Broadway, 2nd Floor, New York, NY 10013, United States

[billing@prnovo.com]